2014 LEAD Bristol Community Service Project

Bristol Lead

Lead Bristol is sponsored by the Bristol Chamber of Commerce and is a 9 month training leadership program for business professionals that emphasizes skill development and community awareness.  There are about 30 business professionals in the 2013-2014 class. Each participant is required to complete a group community service project.

Our representative for Bristol Lead is Mollie O’Dell who is a Career Specialist in our Bristol office. The community service project for her LEAD Bristol group was to create a marketing plan for the Bristol Train Station to market them as wedding venue and help them to create their venue as a “wedding destination.”

Deliverables included:

•Provided a new packet tailored for the destination wedding
•Included a listing of destination wedding vendors in their new packet
•Added a wedding spin to the current Train Station logo
•Created a new destination wedding brochure
•Created  new destination wedding website
•Develop a future focused marketing plan for “Bristol’s Destination Wedding Site:  Bristol Train Station”

Mollie said, “it was so great to work with my team and the train station on this project! I love Bristol and we are so invested in making our community a truly wonderful place to work and live.”

They presented their project to the Bristol Train Station board on April 30th.  In the photo (from L to R):  Susan Taylor with VA Highlands Bank, Kahla McClure with Alpha Natural Resources, Mollie O’Dell with AccuForce, Diana Carter with Bristol, VA Housing Authority and Cindy Dinkel with Eastman Chemical Co.

Bristol LEAD graduation is on May 8th. Each group will be presenting their project to the entire class.

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